Last week we heard that Harvard University is recruiting alumni of a popular humanities course (The Ancient Greek Hero) to serve as volunteer mentors and discussion leaders for the MOOC-scale, online version of the class. So then a question worth asking is why would Harvard ask alumni to serve in this capacity? Who benefits, and how?
Alumni as Volunteer Course Facilitators: 7 Reasons it Makes Sense – alumni futures.
In this enlightening post, Idealware’s summer intern, Rachel, shares her perspective as a 20-year-old college student with a strong interest in social justice and experience trying to organize and engage around related topics.
A groundbreaking survey shows that community colleges are likely to experience an increase in giving when they track and engage their former students. However, data indicate that two-year institutions have made minimal investments in staffing and resources to develop alumni relations programs.
The Council for Advancement and Support of Education recently conducted a survey of 133 community colleges in the United States and Canada representing a broad range of demographic profiles. This included enrollment size, geographic area and alumni base.
Benchmarking Alumni Relations in Community Colleges is a new CASE white paper analyzing the results of the survey. It is CASE’s first comprehensive look at the state of community college alumni relations programs, many of which are nascent and remain small in scope.
via CASE.org.
Two-year colleges are typically not known for their alumni relations. But as state cutbacks leave many of them with major shortfalls, more community colleges are turning to alumni outreach to make up the difference.
Read more: http://www.insidehighered.com/news/2013/05/06/community-colleges-expand-outreach-alumni#ixzz2a4aTEkIG
Inside Higher Ed
Social media comes with a pretty steep learning curve and, certainly for brands and marketers, if you’re not careful it can quickly consume an enormous amount of your time.
Enter Pardot, and their slick infographic below, which provides a workable guide as to how you can rock Twitter, Facebook, LinkedIn, Pinterest, Instagram and Google+ in just 30 minutes each day.
How To Rock Social Media In Just 30 Minutes A Day [INFOGRAPHIC] – AllTwitter.
CHERRY HILL, N.J. – April 1, 2013 – Alumni Channel, a cloud-based membership management suite for schools, associations, and other non-profit organizations, today launched the web site of the Oklahoma Cadet Lawman Academy. Continue reading
Since our first look at mobile email marketing statistics last April, we’ve seen tremendous growth in mobile email adoption by smartphone and tablet users. The rise in which email recipients have taken to accessing their email on mobile devices has been remarkable. Within months, mobile went from being for “early adopters only” to leading both webmail and desktop platforms in email opens.
via 28 Statistics Show Growth in Mobile Email | Mass Transit.
Relationship-building doesn’t scale. As the number of relationships increases, converting them into traditional, mutually beneficial outcomes becomes more difficult.
via Relationship-Building Doesn’t Scale – alumni futures.
(Alumni Futures does not endorse any commercial sites or services.)
Have you ever thought of your alumni relations activities as the preeminent part of your school’s advancement effort? Or do your colleague have an “I-suppose-it’s-important-but-I’m-not-really-sure-what-they-do” mentality about your staff? Far too often, alumni relations is seen as a second-class citizen in development, sort of a simple minded cousin that the family lets hang around.
A Fresh Look at Alumni Relations: Connect to improve fund raising.
– http://fundraisingcoach.com/free-articles/a-fresh-look-at-alumni-relations/