3 Bad Habits in Alumni Relations and Engagement – posted by Gary Toyn of Alumni Access
Some bad habits are more troublesome than others. In my role as a consultant for many types of membership and constituent groups, I’m learning of a few bad habits that are increasingly common, and are negatively affecting engagement.
While this isn’t a comprehensive list, here are three bad habits worth mentioning:
- BAD HABIT #1: IGNORING ALUMNI CHURN
- BAD HABIT #2: IGNORING THE NEED TO OFFER ALUMNI BENEFITS
- BAD HABIT #3: CLINGING TO STALE ALUMNI BENEFITS
Source: 3 Bad Habits in Alumni Relations