Universities and colleges all over the globe have some sort of Alumni and Development function within their institution.
This function is designed to enhance relationships with alumni and former staff whilst simultaneously enhancing the experience of current students and staff at the institution.
Read more: Why should I give back to my University or College? | LinkedIn.
By Vanessa Chase — Writer, Non-Profit Collaborator, Philanthropy Advocate.
Storytelling is an important tool that non-profits are using in fundraising and communications. But perhaps its most important role is being able to forge relationships with constituents in a scalable way. Especially when it comes to annual giving stewardship
Phone calls take time and so do handwritten notes. Planning appreciation events can be costly and you might not have a good turn out. Conducting donor visits would also be out of the question for most annual giving folks.
So what solution is left?
What I would like to advocate for is a major donor-esque approach to annual giving stewardship – accountability report.