Category Archives: Articles

How Schools Can Provide Value To Alumni | LinkedIn

(Written for Universities, the concepts and ideas can be applicable to any type of education institution.)

The college experience lasts four (… or five or six) years. The alumni experience lasts a lifetime. As such, it makes sense that the ROI discussion centers around the impact of one’s degree after college. I would argue that the services, programs, and opportunities offered by schools to their alumni are of equal importance to those offered as part of the college experience itself.

Here are a couple ways that universities can stay relevant and provide value to alumni . . .

How Universities Can Provide Value To Alumni | LinkedIn.

Building Alumni Affinity through Great Customer Service | Engage Alumni

In an age of increasing levels of consumer expectations, alumni organizations need to be attentive to alumni expectations while delivering on our service to the institution. In our high-touch field, alumni professionals are uniquely positioned to build affinity for our colleges and universities through stellar customer service, which strengthens our institutions’ brands.

What are the consequences of poor customer service?

Building Alumni Affinity through Great Customer Service | Engage Alumni.

5 Ways To Trace Old Pupils Online

Perhaps you’ve wondered what happened to a particularly gifted student.  You wonder how he or she is doing after all these years. Did he go on to medical school and become a surgeon of note? Did she write a great American novel under a pen name you don’t recognize?   For many years, your only viable option was to retain the services of a private investigator, which could prove time consuming and costly, and felt a bit smarmy, to boot. Well, you might have hit the jackpot, because there are numerous resources online to make following up on your old students easier and less costly than it had ever been. Here are a few of the most popular. Continue reading

What Alumni Really Want

Colleges today are becoming more and more tech savvy. Degrees are becoming more accessible and more advanced. It seems however, that little thought has been put into alumni programs. What additional, supplemental value are colleges providing beyond graduation? How can universities expect continued donations from alumni when many of these former students are still indebted to the school, and receiving no new resources?

What Alumni Really Want.

Building Alumni Affinity through Great Customer Service | Engage Alumni

In an age of increasing levels of consumer expectations, alumni organizations need to be attentive to alumni expectations while delivering on our service to the institution. In our high-touch field, alumni professionals are uniquely positioned to build affinity for our colleges and universities through stellar customer service, which strengthens our institutions’ brands.

Building Alumni Affinity through Great Customer Service | Engage Alumni.

Friends or Funds? C.A.S.E. Focus Group Dishes Out the Age Old Debate: Is it better to build relationships, or bank accounts?

Friends or Funds?

C.A.S.E. Focus Group Dishes Out the Age Old Debate: Is it better to build relationships, or bank accounts?

Summary: Take a moment to consider your alumni association’s main focus. What are your goals? What holds value in your organization? Would you rather have ten thousand members, or ten thousand dollars? On the same hand, do good members make for good earnings? A recent Council for Advancement and Support of Education (C.A.S.E.) focus group collaborated to touch on this topic to determine which is better.

Continue reading

What has been your experience with starting Alumni groups? | LinkedIn

From: Non-Profit Program Manager and Creative Problem Solver

We’re a 20 + year old organization that has not tracked participants or alumni up until now… a daunting task to start gathering information on folks who are no longer active. Thoughts? Suggestions? Experiences?

Thank you in advance!

What has been your experience with STARTING Alumni groups? | LinkedIn.