Do you experience a momentary sense of panic before hitting “Post?”
Afraid no one will “Like” what you wrote? Not sure what comments, memories or photos will resonate most with your alumni?
Believe me, I totally understand. I had that feeling too, until I learned to follow these simple steps to a successful Facebook page.
Keep in mind that the goals of Facebook for any school community are to communicate upcoming events, tug at the heartstrings, foster nostalgia, and instantly get feedback from your community as to what means the most to them about your institution. Poster’s block can easily be cured by cruising around campus with an iPhone camera at the ready. Don’t overthink it!



Membership clubs and organizations are all the rage. Brands like Netflix®, Weight Watchers®, Crossfit® and a myriad other businesses are adopting a membership or subscription strategy to grow their businesses. According to Robbie Kellman Baxter’s best-selling book,
Are education institutions in denial about their alumni engagement?
Engagement leads to giving, and one of the best ways to engage alumni is through in-person events. Whether your school’s events are large or small, frequent or rare, there are some great ways to ensure that you are engaging your alumni base. Here are 5 ways to improve alumni engagement with events: 

CHERRY HILL, N.J. – Alumni Channel, a web provider of online alumni communities for schools and other non-profit organizations, announced today that St. George’s Primary School Alumni Society of Nairobi Kenya, is relying on the company’s online community solution to develop closer relationships with its alumni.